Some results from recent PR distributions

PR Case Studies

Over the past three years, client press releases have averaged over 11 entries within the printed press with an estimated equivalent advertising value of £8,900 per press release.

In addition, each press release also averaged 14 online entries on different commercial websites. This coverage helps drive traffic to client websites and increase the search engine visibility for client products/services. It also helps increase the overall search engine ranking of the client site due to the additional in-bound links generated.

 

Some examples of recent client PR coverage

 

JDN88 Case Study

Press release for a specialist supplier of material handling equipment on thir hoists beign used to build the Las Vegas High Roller observation wheel

Printed press coverage obtained within 28 journals (worldwide coverage)

Estimated equivalent advertising value: £67,005

Additional on-line coverage of 35 different commercial websites

 

DL028 Case Study

Press release for a supplier of sealing products on their 'O' rings for mass flow controllers

Printed press coverage obtained within 16 journals

Estimated equivalent advertising value: £18,870

Additional on-line coverage of 18 different commercial websites

 

HLI35 Case Study

Press release for a supplier of compressed air equipment on their range of filter housings

Printed press coverage obtained within 17 journals

Estimated equivalent advertising value: £12,990

Additional on-line coverage of 15 different commercial websites

 

MBL41 Case Study

Press release for a supplier of cable management products on their range of energy chains

Printed press coverage obtained within 14 journals

Estimated equivalent advertising value: £11,290

Additional on-line coverage of 16 different commercial websites

 

HYG15 Case Study

Press release for a supplier of bacteria test equipment on their ATP bioluminescence system

Printed press coverage obtained within 11 journals

Estimated equivalent advertising value: £13,955

Additional on-line coverage of 12 different commercial websites

 

AUL21 Case Study

Press release for a supplier of commercial insulation products on their range of mechanical pipework insulation

Printed press coverage obtained within 14 journals

Estimated equivalent advertising value: £10,200

Additional on-line coverage of 16 different commercial websites